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INTERNATIONAL JOURNAL OF COMMERCE AND BUSINESS MANAGEMENT

(Volume 10 Issue 2, Oct. 2017)

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S.No.	TITLE	PAGE NO.
1	IMPACT OF SUPERMARKET ON SMALL RETAIL OUTLETS (MOM AND POP STORES) IN HYDERABAD–SUDIP KUMAR DAS, SEEMA NATH AND KULDEEP CHOUDHARY	71
2	ECONOMIC ANALYSIS OF FARMER’S AWARENESS AND PERCEPTION ABOUT WEATHER BASED CROP INSURANCE AS TOOL OF MITIGATION AGAINST CLIMATE VARIABILITY IN NORTH KARNATAKA– RAVI DUPDAL AND B.L. PATIL	77
3	BRAND PREFERENCE OF FARMERS AND DEALERS TOWARDS BT COTTON HYBRID SEEDS IN GUNTUR DISTRICT OF ANDHRA PRADESH– SHRAVAN KUMAR GOGULAMANDA, T. SAMSAI AND S. PRAVEENA	83
4	PERFORMANCE OF COTTON PRODUCTION AND EXPORT IN THE MAJOR PRODUCING COUNTRIES– DHUMISANI MOYO, Y.C. ZALA AND R.S. PUNDIR	89
5	CHALLENGES OF MARKETING INDIAN SPICES IN INDIA– S. VINAYAK HOSAMANI AND C.M. THYAGARAJA	99
6	A STUDY ON ACTIVITY WISE PERFORMANCE AND SHORT FALLS IN PRIORITY SECTOR LENDING IN KALABURAGI DISTRICT– S. KUMAR AND J.S. SONNAD	104
7	MARKET STRUCTURE OF COTTON SEED IN NANDED DISTRICT OF MAHARASHTRA– K.P. KULKARNI, SEEMA, ZAINAB SHARIEF AND M.C. JADHAV	112
8	APPLE SCENARIO OF INDIA: AN ECONOMIC ANALYSIS– JYOTIL. ZIRMIRE,VILAS S. KULKARNI AND BALACHANDRA K. NAIK	116
9	IMPACT OF THE NATIONAL HORTICULTURE MISSION (NHM) SCHEME ON HORTICULTURE DEVELOPMENT IN VIJAYAPURA DISTRICT KARNATAKA– BHEEMANAGOUDA O. PATIL AND S.B. HOSAMANI	121
10	ECONOMICS OF ORGANIC AND INORGANIC JAGGERY PRODUCTION IN KOLHAPUR DISTRICT OF MAHARASHTRA–N.M. MALKUNJE, J.V. LEMBHE AND H.V. KHARAT	129
11	A STUDY ON TARGETS AND ACHIEVEMENTS IN BELAGAVI DISTRICT– S. KUMAR AND J.S. SONNAD	139
12	MARKET COMPOSITION AND DIRECTION OF TRADE OF MARINE PRODUCTS EXPORTS FROM INDIA– ANAND MISHRA AND R.A. YELEDHALLI	146
13	PERCEPTION OF RESPONDENTS TOWARDS SUPERMARKET AND FUTURE STRATEGIES OF SMALL RETAILERS IN HYDERABAD– SUDIP KUMAR DAS, SEEMA NATH AND KULDEEP CHOUDHARY	150
14	MARKETING MIX OF NAGARJUNA FERTILIZERS AND CHEMICAL LIMITED IN BULDANA DISTRICT– PRADEEP M. BAGADE, N.M. THAKER AND PRIYANKA D. GHATE	157
15	EXPORT COMPETITIVENESS AND DIRECTION OF TRADE OF INDIAN COTTON– B.C. SHRIDEVI AND VILAS KULKARNI	169
16	A STUDY ON ACTIVITY WISE PERFORMANCE OF PRIORITY SECTOR LENDING IN BELAGAVI AND DAVANGERE DISTRICTS OF KARNATAKA– S. KUMAR AND J.S. SONNAD	175
17	PRODUCTION AND MARKETING MANAGEMENT OF GROUNDNUT IN VIJAYAPURA DISTRICT– SANJAY RATHOD AND C. MURTHY	179
18	DIGITAL PAYMENTS : GROWTH, CHALLENGES AND OPPORTUNITIES IN UTTAR PRADESH, INDIA– S.MD. SHAKIR ALI AND GOVIND KUMAR	186
19	ANALYSIS OF MARKET OF VARIOUS ‘BT COTTON’ SEED BRAND IN NANDED DISTRICT OF MAHARASHTRA– K.P. KULKARNI, M.C. JADHAV, ZAINAB SHARIEF AND SEEMA	193
20	PRODUCTION AND MARKETING MANAGEMENT OF ORGANIC AND INORGANIC DRY CHILLI IN DHARWAD DISTRICT– P.M. SHRUTI AND C. MURTHY	198
21	DETERMINANTS OF COGNITIVE DISSONANCE AMONG BUYERS OF CONSUMER DURABLES– SACHU ZACHARIAH JOHN AND KRISHNA R. NAIR	205
22	MANAGEMENT OF BENGAL GRAM SEED PRODUCTION BY KARNATAKA STATE SEEDS CORPORATION (KSSC) LTD., GADAG– PAVITRA O. PATIL AND N.M. KERUR	213
23	ROLE OF WOMEN ENTREPRENEURSHIP IN AGRO PROCESSING CENTRE-A CASE STUDY IN TUMKUR DISTRICT– L.G. RAMYA, V. MOKSHA, B.S. LAKSHMAN REDDY AND G.N. NAGARAJA	218
24	CONSUMER BEHAVIOUR FOR PROCESSED PRODUCTS IN PUNE DISTRICT OF MAHARASHTRA– AKSHADA V. KHALADKAR, NEHA A. GODASE AND MAHESH M. KADAM	226
25	A STUDY ON TARGETS AND ACHIEVEMENTS IN DAVANGERE DISTRICT– S. KUMAR AND J.S. SONNAD	231
26	ECONOMICS OF MARKETING AND PROCESSING OF AONLA IN DISTRICT PRATAPGARH (U.P.)– J. RAI, SHESH PRATAP SINGH AND ARUN KUMAR SINGH	237
27	ECONOMICS FEASIBILITY OF COCONUT CULTIVATION IN KARNATAKA– M.S. KISHORE AND C. MURTHY	243
28	VEGETABLE SUPPLY CHAIN MANAGEMENT IN KERALA– K. KALIDAS,ANAGHA P. NAIR, A.S. ANJANA, K.V. ASHIKA AND K.A. ATHIRA	250
29	ECONOMIC PERFORMANCE OF PROCESSING INDUSTRIES IN PUNE DISTRICT OF MAHARASHTRA– AKSHADAV. KHALADKAR, NEHA A. GODASE AND MAHESH M. KADAM	255
30	SPAWN PRODUCTION OF OYSTER MUSHROOM AND ITS PROCESSING: AN TECHNO - ECONOMIC FEASIBILITY– V.B. GHOLAP, S.R. BENKE AND P.V. GADE	261
31	A CASE STUDY OF CONSUMER PREFERENCE TOWARDS FOXTAIL MILLET PRODUCTS– SHREYA AMARAPURKAR AND BASAVARAJ BANAKAR	267
32	MANAGEMENT PRACTICES FOLLOWED BY MILK PRODUCERS IN PUNE DISTRICT– P.L. KOLEKAR, N.H. GORE AND J.V. LEMBHE	271